Friday 10 July 2048

Advertising Production Company

We are an experienced advertising and marketing firm in the United Kingdom. We provide you with the best services within the UK, since we have worked within the marketing and advertising industry for a number of years. We've got a wide variety of experienced professionals who can offer expert advice about the top ways to advertise your firm to receive the very best return on your investment. https://advertisingproductioncompany.blogspot.com/ We'll ensure that your ads are put in front of the suitable individuals, since we will work with you to learn about your niche and target market.

There are a variety of techniques we can utilise to promote your products to people who'll be interested in your company. We'll deliver PPC and also social advertisements in addition to a lot of traditional advertisements. https://advertisingproductioncompany.wordpress.com/ We are able to advertise your company via television, radio, taxi, buses, digital screens and various posters. Our experts will bring you the top deals for your ads and will discuss what platforms would be better for your business.

You ought to take into consideration your target audience if you'd like the top ads, since these would be the people who are likely to be buying your products or services. Along with audience 

demographics, make certain to take a look at their behaviour. Audience behaviour is how your target audience thinks and what will make them purchase your products and services. If you would like the best ROI from your commercials you'll want to think of psychographics and demographics of your target market. We'll research your audience and help you develop a highly effective layout that will pull individuals in.

We work nationwide and can offer you various services to market your organisation. We will set up a national campaign for your firm or small local campaigns determined by your own personal requirements. Our company work with you to give the best service to market your company. Our media organisers may offer specialist advice on the best way to market your services and products successfully. https://advertisingproductioncompany.tumblr.com/ Our specialists make an effort to offer you high quality services at the greatest deals within the United Kingdom.

In addition to offline marketing services, we are able to also offer online marketing. Internet marketing is the word for Google ads, social ads along with website seo . Should you require max publicity for your promotions, we'd recommend offline and online marketing. If you are struggling with SEO, we'll also provide PPC services. You could speak to our professionals with regards to the various marketing and advertising services we provide if required.

JCDecaux, Primesight and Clear Channel are a few of the providers we may use to advertise your company. Given that we are an impartial advertising and marketing firm, we will assist you in choosing the best supplier, channel or station for you specifically. Our professionals will assist you to select the very best providers for your commercials if necessary, but it is absolutely your decision.


Having worked within the industry for many years, we think we are the best marketing agency in the United Kingdom. You could find less costly advertising experts; nevertheless you have to be cautious since these might not provide effective and qualified results like our team. Many organisations state they are experts in advertising and marketing, but offer low quality advertisements. http://advertisingproductioncompany.weebly.com/ We're most proud of the quality of the adverts we are able to generate or purchase and our team will go above and beyond to make sure the adverts are noticed by your target audience to ensure that you get the best ROI.

Tuesday 30 April 2019

A robust analysis of the crisis in universities

Professor David Midgley reviews English Universities in Crisis: Markets without Competition, by Jefferson Frank, Norman Gowar and Michael Naef

The policy objectives against which this book measures the effectiveness of the current system for funding and regulating universities in England are those of the Browne Review: to improve participation rates in higher education among the less advantaged, and to enhance quality and student choice within a diverse sector. By those measures, it shows the system established since 2010 to have manifestly failed.

Of the three authors, two are members of the Economics Department at Royal Holloway, University of London, and the third, Norman Gowar, is their former principal, a founding member of the Open University and a mathematician. Between them they provide a robust and astute diagnosis of some of the detrimental effects generated by the fee/loan system of funding introduced in 2012 and the regulatory regime established by the Higher Education and Research Act of 2017. Their volume therefore provides a valuable source of arguments for an informed critique of the proposals that are expected to emerge shortly from the Augar Review of university funding and Dame Shirley Pearce’s independent review of the TEF.

The damaging impact of removing the numbers cap

The authors are clear about the unfairness built into the fee/loan system: higher-earning graduates tend to pay back less, while those who earn less are likely to pay back more, or else be subsidised by the taxpayer. They also note that the debt burden on students tends to impede labour market flexibility. But their main target is the perverse incentives generated by the financial imperative for institutions to recruit students in combination with the removal of the cap on undergraduate numbers. The consequence has been that universities with stronger reputations absorbed the better students, while weaker institutions competed for the weaker students by the much-advertised techniques of grade inflation and lowering entry standards, and by over-investing in new buildings. The expansion of private provision appears to have exacerbated this trend.

One of their main recommendations, therefore, is that competition for good students should be stimulated by restoring the numbers cap, while making an exception for students from disadvantaged and/or non-traditional backgrounds. At the same time they point out that a serious approach to widening participation would require a restoration of means-tested fee and maintenance grants.

TEF: wasteful, misleading and counter-productive

They are no less forthright in their criticisms of the Teaching Excellence and Student Outcomes Framework (TEF). It is wasteful, misleading and counter-productive. It also encourages a managerial approach that treats teaching and research as separate domains rather than two halves of the same domain, and which deals with the demand for teaching by hiring in teachers on a casual basis, a practice that the authors describe as “penny-wise and pound-foolish”. Since good teaching cannot be defined in a generally applicable way, let alone quantified, the TEF should be abolished, and the Quality Assurance Agency (QAA) and National Student Survey (NSS) along with it.

Restore authority to external examiners

What should have been done to improve teaching when tuition fees were raised to £9,000, they argue, was to reduce student-staff ratios by employing more regular academic staff. That way the needs of individual students could be addressed where they can best be dealt with – at departmental level – by a team of people whose talents and specialities complement each other and who provide each other with the mutual support and stimulus that is necessary to fulfil their own potential and that of their students. This is one of three areas in which the authors would like to see more effective power placed in the hands of academic staff. Another is the restoration of authority to external examiners in order to counteract the propensity for grade inflation by applying sound academic judgement. The third is a rebalancing of university governance towards people who have extensive experience of what academic work actually entails.

The effectiveness of competition as a positive aid to improving standards is something they acknowledge – but it has to be the right kind of competition. It should encourage institutions to develop a high-quality service for the purposes that are germane to their own particular educational mission, rather than imitating other institutions in the hope of improving their position in the league tables. It should be such as to encourage them to raise their game in order to attract better students, and it should put them in the position of being able to plan for the long term, which is what will help them to achieve good quality, efficient management of resources, and genuine diversity.

English Universities in Crisis: Markets without Competition is published by Bristol University Press 2019, 199pp. You can buy it here.



from CDBU http://cdbu.org.uk/a-robust-analysis-of-the-crisis-in-universities/
via IFTTT

source https://advertisingproductioncompany.tumblr.com/post/184547909140

Friday 26 April 2019

News round-up: Women with master’s degrees earn less than men without them

A master’s degree boosts earning potential, but male graduates still earn more than female ones. And there’s cross-party backing for plans to reintroduce the two-year post-study work visa

Women with master’s degrees paid less than men without them in England

The Guardian, 26/04/2019, Richard Adams

Women in England with postgraduate degrees still earn less than men with only bachelor’s degrees, while salaries for graduate men are growing at a faster pace than for their female peers, according to the latest official data on graduate earnings.

The figures from the Department for Education’s graduate labour market statistics show that women with postgraduates degrees, including master’s degrees and doctorates, earn a median pay of £37,000 a year. But men with first degrees earned an average of £38,500 in 2018, while men holding postgraduate degrees were paid £43,000.

See also:

Two degrees now needed to get higher pay

BBC, 26/04/2019, Sean Coughlan

Cross-party backing for UK post-study work visa amendment

Times Higher Education, 26/04/2019, Chris Havergal

Former universities minister Jo Johnson has attracted significant cross-party support for his bid to force the UK government to reintroduce two-year post-study work visas – suggesting that it has a strong chance of success.

The amendment to the immigration bill, which also seeks to bar any future government from capping overseas student numbers without parliamentary approval, was proposed on 26 April by Mr Johnson and Paul Blomfield, the Labour MP who is co-chair of the All Party Parliamentary Group for International Students.

UK stands by hybrid journals in ‘read and publish’ Springer deal

Times Higher Education, 26/04/2019, Rachael Pells

UK universities have extended their “read and publish” deal with Springer Nature, continuing to rely on hybrid journals despite growing opposition to the model.

The three-year agreement struck by Jisc Collections, announced on 26 April, will allow UK researchers to make their articles freely available in Springer-branded hybrid periodicals, and to access subscription articles too.

Brexit and post-18 review create ‘uncertainty in every direction’ for UK HE

Times Higher Education, 25/04/2019, Rachael Pells

UK universities face continued uncertainty as a consequence of the extension of the Brexit deadline and the delayed post-18 review, leaving them unable to plan ahead, warned sector leaders, who learned this week that British institutions have been forced out of a key European research project.

The European Union’s decision to allow the UK six more months to plan its departure from the bloc came as good news for those fearful of the country crashing out without a trade deal last month. But some academic leaders have expressed concerns over the impact that another six months of indecision could have on their institutions.

Questions on oversight for England’s 30K ‘subcontracted’ students

Times Higher Education, 24/04/2019, Simon Baker

The oversight of “franchised” higher education in England under the country’s new regulatory regime has been spotlighted after figures showed that some universities subcontract the teaching of thousands of students to private providers.

Data from the Office for Students suggest that more than 30,000 undergraduates will be enrolled at a university in 2018-19 but will actually be taught elsewhere for part or all of this year.

The Open University celebrates its 50th anniversary

BBC, 23/04/2019, anon

The UK’s largest academic institution is celebrating its 50th birthday. Founded in 1969, the Open University delivers flexible distance-learning opportunities to about 9,000 people in Wales.

Here two of its alumni share their stories, and explain how the OU transformed their lives for the better.

Elsevier in €9m Norwegian deal to end paywalls for academic papers

Financial Times, 23/04/2019, Patricia Nilsson

Elsevier, the academic publisher, will on Tuesday announce a €9m deal with a Norwegian consortium under which published research will be freely accessible. The agreement follows several contract terminations by universities in the US and Europe who accused the company of not meeting demand for open access to scientific studies published in its journals.

Plans to end compulsory records on UK’s non-academic staff ‘shocking’

Times Higher Education, 23/04/2019, Nick Mayo

Proposals to end the compulsory collection of data on non-academic staff in the key figures on the higher education workforce have been criticised as a “retrograde step” that neglects their “crucial role” in universities.

The Higher Education Statistics Agency, the designated data body in England, is consulting on the services that it offers to higher education providers.

Quality bodies urged to tackle higher education ‘corruption’

Times Higher Education, 19/04/2019, Anna McKie

A report that details “significant corruption” in higher education worldwide – including professors with fake doctoral degrees in Russia and officials at a Japanese university adjusting results to keep out female students – warns that quality bodies lack the mechanisms to uncover and root out corruption.

Researchers from Coventry University undertook an in-depth literature review and conducted an international survey of quality assurance bodies around the world. Their report, sponsored and published by the Council for Higher Education Accreditation – the US group of degree-awarding institutions – and its International Quality Group, not only finds “significant corruption in higher education” but also that quality bodies around the world often lack the procedures necessary to unearth corruption.

EU students to get free university tuition in Scotland until 2024 while English pay up to £9,250 a year

Daily Telegraph, 19/04/2019, Simon Johnson

SNP ministers have announced that EU students will continue getting free university tuition in Scotland until at least 2024 even if Brexit removes the legal obligation to give them the taxpayer-funded perk.

Until now, EU laws have meant the Scottish Government has had to extend its free tuition policy for Scots to students from the Continent at a cost of around £93 million a year.

UK universities pay out £90m on staff ‘gagging orders’ in past two years

The Guardian, 17/04/2019, Simon Murphy

UK universities have spent nearly £90m on payoffs to staff that come with “gagging orders” in two years, raising fears that victims of misconduct at higher education institutions are being silenced.

As many as 4,000 settlements, some of which are thought to relate to allegations of bullying, discrimination and sexual misconduct, have been made with non-disclosure agreements (NDAs) attached since 2017.

Conference cancelled amid speakers’ fears over fallout with transgender lobby

Daily Telegraph, 13/04/2019, Camilla Turner

An immigration conference has been cancelled amid fears of a backlash from the transgender lobby, it has emerged.

The Centre for Crime and Social Justice (CCSJ) was planning to hold a summit in June for academics and lawyers to discuss a new Home Office initiative aimed at identifying and deporting foreign criminals.

 



from CDBU http://cdbu.org.uk/news-round-up-women-with-masters-degrees-earn-less-than-men-without-them/
via IFTTT

source https://advertisingproductioncompany.tumblr.com/post/184454568990

Advertising Production Company

We are an experienced advertising and marketing firm in the United Kingdom. We provide you with the best services within the UK, since we h...